10/15/07 Class Notes

Mobile Commerce:

What is mobile commerce?
E-commerce over wireless network, transmission of user data without wires

Why wireless?
Convenience, flexibility, efficiency, anytime/anywhere accessWireless LAN
Most common standard for wireless networking
Flexible and cheaper, but only travels 150 feet


B2B: CRM and EAICRM:

Customer Relationship Management
retain old customers and get new ones
strategy (ideas) & implementations (software) of managing customer relationship (for retention)

Components of CRM strategy:

Sales force automation: from contacts to sales

Customer service: customer care and self-care, tailoring and personalization

Analytics: analyze, report, and predictCRM Implementation: application examples include siebel and ePiphany

EAI: Enterprise Application Integration
Use middleware for integration

10/10/07 Class Notes

Mobile comerce is internets, intranets, and wireless nets. It is e-comerce that is wireless.

Benifits: Conveinence, flexibility, efficieny, anytime-anywhere access.

Wireless standards are protocols that are standard for any computer that runs on a wirless network.

Wireless LAN is the most common form of wirless network.

Opportunities and Limitations: Low power, small screens, limited memory, small key pads, questionable conncetions.

Customer relationship management - stratagies and implementations of managing customer relationships.
Components: sales force automation, customer service, analysis.Siebel and ePiphany make CRM technology.

Architecture: 3-tier architecture, presetation, busines logic, data.EAI is middleware - enterprise application implementation. All of the applications put together.

10/8/07 Class Notes

Intranets are an organizational wide software and data system applying Internet technology in a closed network.

A two are three tier architecture of an intranet is having a user interface, database management, and customer relationship management.

The intranet is needed to link people together, and establish the fundamentals of a developing enterprise.

The architecture of an intranet is how it is designed and how many layers of systems it has.

10/1/07 Class Notes

1. What is ISP?
ISP is a company that provides internet access and services to consumers

2. Why ISP?
Excellent and efficient service and access to the internetEnables e-commerce

3. Is ISP a type of SP? What are other SP?
Yes - ISP is a type of SPOther SPs are: Health SP & Application SP

4. What is web hosting?
Web hosting is the use of web to enable web data sharing over networks enabled by ISP

5. How to choose ISP?
PriceSpeedAvailabilityServices

9/19/07

Six Internet Services
–Web
–Email
–Chat (instant messenger)
–Newsgroup
–FTP
–Telnet

9/12/07 Class notes

Two in-class projects: meet in library and use its pc's.

1. Group Project

• select 1 opportunity, document on your class blogs
• ask 5 questions. What is c and 4p?
• create new project blog for the group on the product/service

2. Plan/Study for video resume

• where to get digital camera
• how to upload to Youtube
• how to link it to the blog

3. Complete all assignments

1. web page res.htm
2. blogging ideas and class notes
3. practice Gmail chatting

Homework assignment: conceive a 1-2 minute script for your product/service, preparing for video introduction

9/10/07 Class notes

Assignments:

1. Purchase book
2. Training 1 (use Frontpage to create single html resume

Agenda:
1. talk about assignment - Frontpage
2. group projects
3. repeat money-making-machine

Notes on webpages:

basic unit of webpage=html file
html: hypertext markup language
hyper: linkeable>hyperlink: linkable text
markup: format - - command